The so -called “pirates of the veranda” were responsible for about $ 12 billion in stolen goods in 2024. Security.orgAnd at least one in six adults in the USA (17%) reported a package stolen last 12 months, in line with the survey with Cnet.
The son of the serial entrepreneur Melissa Kieling, Brennan Naylor, was a frequent victim of the theft of packaging when he lived in San Francisco. “I couldn’t send him anything without the stolen immediately from his threshold,” says Kieling Entrepreneur.
Image loan: Courtesy of Hyve Security. Melissa Kieling.
The problem was motivated by Kieling and Naylor to arrange a company: Virtue safetyManufacturer Hyve Smart Home Delivery pod. The product, available in Slate Gray and Dove White and valued at USD 299, is on the right track to start out shipping in June.
“I definitely have this blessing or a curse of recognizing things in my life, which are a great inconvenience, [and then] I have to find a solution. “
Kieling was not alien to the development of an modern product and company. In 2009, she founded $ 12 million on lunch and a box of the box. “I definitely have this blessing or a curse of recognizing things in my life, which are a great inconvenience, [and then] I have to find a solution – he says.
This time, Kieling did not start from scratch: she had a “Rolodex full of contacts” in design companies with which she worked to create prototypes in the past. The initial idea concerned a soft, folding capsule, which “can magically expand” when the package was placed inside. But the vision has evolved during the 12 months -round development process with a design company based in Michigan.
Other anti -theft products on the market are “bulky” and “heavy” to stop packets stopping, but the Hyve capsule is equipped with a “universal safety tether”, which penetrates the back of the product, due to which it will probably cut the anchor Kieling explains the point, akin to post door or fence.
Image loan: Courtesy of Hyve Security
“Hyve wants to activate the community in real time to prevent theft.”
The product also connects to the Bluetooth and Wi-Fi application. After configuring the application, you have a prompt about the invitation of neighbors and the community to affix “Hyve”. The accelerometer in Pod detects whether someone is manipulating the device, which sounds an alarm and notifies “Hyve” members of potential theft.
“In contrast to the video doorbell that catches the program, and at the end of the day you can watch stolen packages, and then tell your neighbors what happened, Hyve wants to activate the community in real time to prevent theft,” says Kieling.
In addition, the application accommodates the supplier’s website pre -loaded with some of the most typical suppliers of suppliers: Amazon, Instacart, Doordash, etc. After opening the supplier’s website, you’ll be able to copy and paste the unique code generated for each supplier and add it to the “Special delivery instructions” field. Upon arrival, the delivery person enters the code and places the package inward; Then the user receives a notification that their order has been delivered.
Image loan: Courtesy of Hyve Security
“We consider it so funny that the delivery is still so archaic [compared to] Everything in our lives. “
When Kieling looks at the future of Hyve, she is not only excited to save lots of headache and money by retail, but also by the possibility of supporting waste free of waste. If deliveries could be secured at your customer’s fingertips, Amazon and other corporations are easier to proceed sustainable practices, akin to eliminating external boxes for packaging only for the brand.
Kieling says that Hyve intends to create strategic partnerships with brands that allow customers to deliver without waste.
The work of sustainable development is one other opportunity to renew the industry, which didn’t necessarily keep pace with innovations transforming so many others.
“We consider it so funny that the delivery is still so archaic [compared to] Everything in our lives – says Kieling.[You can] Wake up in the morning, go down the stairs and say: “Alexa, start my coffee. Alexa, please turn on my morning music. Alexa, please open my blinds. However, the delivery driver is still throwing the package [your] In the doorstep, turning around and that “good luck”.