The fashion industry concerned Emily Gittins from puberty.
The sector is finally one of the most pollution in the world. According to some sources, it is responsible for almost 10% What2 emissions AND Over 20% all water waste.
However, people still want more, quickly.
“The way we consume today is extremely problematic,” said Gittins TechCrunch.
In 2021 adapted to every business “ Desires and needs, in the place where people can sell used clothes.
(*30*) are Trove and Treet, which also creates online resale software for brands for sale of used items. Archive claims that his product is different because it could actually support global brands on different continents.
Archive functions include intelligent prices and product channels, in addition to management of warehouses for servicing, processing, repair and implementation; It also provides tools for analyzing profits and costs and allows brands to connect them with their very own tools and provide data. Gittins says that the archive is already working with over 50 brands, including New Balance, North Face and Oscar de la Renta.
There is an expensive opportunity reached $ 73 billion Until 2028 in the United States itself, in accordance with the retail repour of Threadup. It is expected that participation in the fashion industry will only increase, As reported by the guardEspecially among young people and all others who are looking for more ecological and budget -friendly options.
This is what convinced VC to invest a $ 30 million, run by Energize Capital. Other investors are LightSpeed Venture Partners, G9 Ventures and Bain Capital Ventures. The archive has raised $ 54 million so far. The archive will use latest financing for further development of resale software and greater product innovation.
Another good sign for the clothing resale industry is growing regulations in many states This encourages, like the latest responsible Act on recovering textiles in California Europe.
“We overthrew the fears that selling sales at a full price,” Gittins added. “We are in the scaling mode of many of our brands and we are glad that we can launch resale for many new brands in 2025.”