LTK (formerly LiketoKnow.it and RewardStyle), an influential shopping app with 40 million monthly users, announced on Thursday, a free direct messaging tool was launched, allowing creators to immediately share ready-made responses with followers.
A brand new tool called LTK DM is integrated into the posts section of the LTK app. When a creator shares a post on Instagram and a follower adds a “Shop” comment under it, the tool routinely sends the follower a direct link to the creator’s LTK page in the type of a private message, allowing them to quickly purchase the product they are interested in.
The latest feature goals to assist influencers turn Instagram comments into earnings and save time by automating the sharing of links with all their followers. Previously, users needed to manually send links to followers or invest in a third-party automated DM tool. Now LTK offers them at no additional cost.
From today, LTK DM is available to all users around the world.
This 12 months, the app introduced a lot of recent features, including the ability to post 60-second videos in-depth fashion content and “Buyer alerts” to notify buyers when the product price drops or becomes available again. Smaller updates include a latest product tab, buyer favorites lists, and a link optimization tool that streamlines the click-through process for shoppers.