Barbara Corcoran: Companies need these 2 types of people

Barbara Corcoran: Companies need these 2 types of people

The real estate entrepreneur and investor Barbara Corcoran claims that there are only two types of people at work: expanders and containers.

“And you will need both if you plan to build a great business,” said Corcoran recently Instagram entourage.

Long -term star “Shark Tank” pioneer “Expander” and “container” practice in the decade’s business and it was explained this week why such a concept was such succeeding for her.

“I use this formula in everything I do,” said Corcoran. “I have never opened another office again, not hiring an expander and from their side, a container. They are equally important people.”

Expander, says Corcoran, sees “what is around the corner.” He calls this kind of worker “very external” – they are not afraid of risk and they put up there to do the best for the company.

“They like to spend money,” she said. “They like to try new things.”

On the other hand, containers have a more oriented skill set that could appear more fastened from the outside.

“They are great at working with the bank. They are great in systems. They know the staff,” said Corcoran. “They are very good with people in a manner stopped to control your company.”

Corcoran then divided her as she got here up with the concept before she grew up and sold her company, Corcoran Group, for $ 66 million in 2001.

Who was Barbara Corcoran’s business partner and “container”?

Corcoran wrote about her long -time business partner, Esther Kaplan, he LinkedIn in 2011.

On Instagram this week, Corcoran shared how they met when Kaplan entered the Corcorana office, looking for a job in real estate.

“I gave her my business card not to hire her,” Corcoran said about their first meeting. “I told her that I would call her when something opened, which I really didn’t mean and she took my card.”

But then Corcoran saw something she missed during their first meeting.

“She tilted her purse in my direction, and her purse was divided into partitions with colorful labels on each partition,” said Corcoran. “I’ve never seen a more organized woman.”

Corcoran “hired her on the spot” and the duo became business partners.

Kaplan was a container and Corcoran Expander. Women found their business counterparts.

“She worked with banks and a credit line, ran the staff department and placed us first in a computer system,” said Corcoran. “She did everything she needed the system.”

This meant that Corcoran “freely recruit sellers”, work on public relations and “building great business because of my great lips,” she said.

“I was never afraid of risk and [Kaplan] It contained my risk by controlling money, “said Corcoran. “We were excellent partners and together we built a very large business.”

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