
Believe or not, there was a time when reading the names of the last 1000 financed startups was a bit fun.
The founders exchanged their corporations later Badgers, Hippopotamus AND vegetables. Heck, you possibly can exchange the company Coinburp 1 And it is still possible to secure seed financing.
Then someone hit a boring switch. As we described in recent years in Crunchbase News, the elections to be called Start -Up have now change into clearly more boring.
To some extent, we are able to assign a change in the falling part of financing for startups addressed to consumers depending on catchy brands. Imitation will also be a factor, because the most precious unicorns have serious -sounding names today Openai AND Anthropic.
Now, when we are rooted in the Niejakie era, we thought it will offer an injection of entertainment to look at some of the Trends of the name Sillier that appeared over the past nine years, which we have chosen such matters.
Thanks to this, there is our ODA up to the seven best strange trends* startup names from the past and the present.
No. 1 strange name: 2016-17
Recommended trend: Race membrane errors
There was a time when the startups adapted to finding their dream name, making a badly written version.
After all, the privileged techniques of this became quite known. They included the removal of “I” and replacing it “y” and change “C” to “K”. Thanks to these approaches, the startups were able to secure the names that appeared like common words, even if it is difficult to spell them.
Outstanding from this era include such nicknames as MylestoneIN SHYFT technologiesIN Clients AND CARD. Other catchy names from this era could be found list Here.
Strange name era: 2017-18
Recommended trend: animal names
Animal names were fashionable for some time with startups developing each technologies targeted at consumers and backend. A typical formula was also quite easy: select an animal, and then add one other descriptive word, as in Monkeylearn Or Mortgage.
In addition, thanks to startups called animals, it could actually also create a charming logo with creature. In addition, in the case of legal founders, reluctance to risk was helped by the proven fact that hippopo and squirrels do not intend to sue for embracing their names.
To feel the animal names were then disseminating, we have developed a list of financed startups from this era Here.
Less strange name era: 2018-19
Recommended trend: invented words that sound true
In English there are over 170,000 non -balanced words in English. Startups, nevertheless, are convinced that we want more.
Therefore, one of the more durable popular business name practices is to come up with something that seems like a real word, even if it is not. We gathered List of examples This naming style among the startups financed by seeds from this era.
Include Trustwhich builds a platform to secure cryptographic resources, ExtremelyVoice design tools for the Alexa i Locationwhich focuses on autonomous transport transport technology.
Less strange name era: 2019-2020
Recommended trend: easy descriptions
Another popular approach to branding was a easy description. This included startups selecting names that describe exactly what they are doing.
Such corporations from this era include Make a loanCredit history building service, New age meatStartup that grown meat from animal cells and Browser Co.The software company that designs and supports a specialized web browser.
In the opinion of an expert on naming, one can say about these simpler, clearer names. They are often easier to remember than an invented brand and everyone knows how to spell them.
Pandemic and postpandemic era name: 2021-22
Trend of naming: Sleepy
Often, the only way to get the name of the startup that he is not yet forbidden is to add a suffix to it.
As a result, for many years we have seen the increase in startup names consisting of easy or catchy words from “LY”, “ify” or other suffix. Although this is not a latest phenomenon, this practice seemed to attract during this era, perhaps with the founders considering the success of its predecessors resembling Shopify AND Bug.
To illustrate it, we aggregated Sample list corporations financed by seeds with the names of the suffix from this era.
Boring name era: 2023-24
Trend of naming: all obvious names are taken
Today there are tens of millions of registered trademarks, which implies that the majority of the obvious, short, real names that the founder may consider. This makes it harder to come up with a name that crosses the mess.
To make matters more complicated, the founders often look for a name that is profitable in many countries. And even if they find a humorous or bizarre option that is legally available, it might not resonate with some audiences.
Looking at the most financed startups from this era – a list containing OPENAI, XAIIN Coreweave AND Safe overintension – Nobody has a name that could be described as “fun”. It is as if they asked Chatbot AI for something that may get a huge investment, but wouldn’t entertain anyone.
Current era
Trend of naming: do not cause harm
In a difficult seed financing environment, it could actually be expected that the founders will adopt a more cautious approach to selecting the name.
Perusal the best recipients financing seeds this 12 months shows that it is so, from the lack of silly names on the list.
To say this, we are able to see that some of our previous trends remain binding, including the use of animals (Orca project), creative errors of the physical membrane (Mine) and popular names (Theo), a practice that appeared in greater than one previous survey.
As someone who spends a lot of time reading the startup names, I hope that we’ll soon see a cyclical change back to Sillier’s things. After all, building a startup is exertions and helps you add a little thrilling fun to the mix. Of course, I’m not the one who has to persuade investors to support my strangely named startup, so I’ll leave the actual decision making those that do it.