This week continues How success happens, I spoke with Amy Errett, CEO and founder of hair care and color company Madison Reed. She has over 30 years of experience as a four-time entrepreneur, enterprise capitalist and social mission visionary. I used to be curious about her journey as an entrepreneur and her mission to vary hair color in the marketplace and empower women to feel confident and unstoppable.
You can take heed to our entire conversation above, and I drew three key takeaways below.
Have a driving mission and take great care of it
Errett saw great opportunities in hair coloring, but her real motivation was that she cared deeply about the subject for two reasons: first, to dye hair with ingredients that individuals would feel good about, and second, to raise industry stylists and licensed colorists who play a key role in the Madison Reed community.
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Get to know the no. 1 characteristic of successful entrepreneurs
Resilience is invaluable as an entrepreneur, Errett says. When things aren’t going your way, ask why. The knowledge you’ll gain by asking this query will aid you look at what you are promoting in a different way. The key to success is the ability to just accept failures and use them as learning experiences.
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Find your North Star
We’re all built in other ways and value various things, Errett explains. Identify what you value and what makes you blissful, and use that as your North Star to guide you on your journey.
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