Rapido, a popular riding platform in India, quietly began beta by testing its service for supplying food in bengalur, marking its first serious movement to challenge the leaders of the Swiggy and Zomato market on one of the fastest growing supply markets in the world.
The 10-year startup began testing the food supply services in three basic locations in the southern city of Bengaluru, namely Byrasandra, Tavarerere and Madiral (BTM), Hosur Sarjapura Road (HSR), and the Caiamanla system, Rapido co-financing and the CEO of Sanka.
Rapido created a subsidiary of CTRLX Technologies to launch a food supply service, named. Dependent individuals are mentioned by Vice President Sanka and Rapido for Finance Vivek Krishna as directors, in accordance with regulatory documents checked by TechCrunch.
Sanka said that there is no specific reason to arrange a subsidiary. However, this could be a strategic move to avoid potential conflicts of interest from Swiggy, which currently occupies 12% minority in the startup.
Swising recently confirmed In a letter to the shareholders, assess their investment in Rapido again, citing a potential conflict of interests “which may arise in the future.”
Meanwhile, Rapido also has released The Android application at Google Play, which offers food from nearby restaurants at about 15% lower prices than in SWIGGY and Zomato.
Lower prices are the results of the Rapido model, which does not accept the commission from restaurants, which are up to 30% for other food supply applications, including Swiggy and Zomato, and as an alternative charged a fixed fee for the order. Startup He mentioned the approach of a constant word In the restaurant’s proposal in June.
TechCrunch event
San Francisco
|.
October 27-29 2025
Rapido has a fleet of about 10 million vehicles, including from 5 to 6 million two turns, in India, a one that knows the startup activity recently said TechCrunch. The company uses the two-wheeled fleet to provide food-with offering taxi and courier services.
Rapido will avoid displaying restaurants situated from customers to reduce fuel costs and delivery times, and will exhaust the menu items in its application to maximize the margins, offering sufficient discovery, told Rapido investor provided anonymity.
The investor said that during the service of deliveries for Swiggy Rapido he gained insight into the rush hour and high-level restaurants, which he would now use for his own food supply service.
The investor added that the SWWIGGY agreement does not prevent Rapido from using this data, although he prohibits to start concluding contracts with Zomato or other competitors.
Established in 2015, Rapido began as a bicycle taxi aggregator before he expanded to the automobile, supplying parcels and logistics of other corporations. In 2023 he joined CAB to face Uber and local rival Ola. The startup gained adhesion in this segment thanks to the subscription -based model, positioning it as an alternative to a commission -based approach used by its competitors.
Rapido also referred to the Taiwanese electric manufacturer of two -wheeler, Gogoro to arrange his vehicles as bicycle taxis. In addition, recent moves helped startup to increase the valuation and turn out to be a unicorn last yr.
The Indian food supply market is It was expected that it could exceed 2 trillions (about $ 23 billion) by 2030, in accordance with the BAIN & Company and SWIGGY reports published last yr. Currently Zomato The market runs with 58%According to the Motilal Oswal brokerage company maintains the remaining 42%Per be Bernstein. Uber was also one of the first players in the space from Uber Eats, which he sold Zomato at the starting of 2020.
Until now, Rapido raised $ 574 million in 13 rounds, for Tracxn. It works in over 250 cities and supports over 3.5 million rides a day. Startup counts Prosus, Westbridge Capital, Nexus Venture Partners and Think Investments, among key investors.